So, as you may have noticed, this blog has become less active – which isn’t the end of the world, nor is it all that uncommon. But I’m playing with Posterous, first to try to breathe some life into this thing, and second, because I’m thinking it (or a tool like it) could be a great way to get some breaking news onto our current or future NECN.com.
If you haven’t checked out Posterous – its key feature for me isn’t its ease of posting to the Posterous site, which can be found in Tumblr and other platforms that allow you to quickly make short posts and share images, video and more with great ease. Don’t get me wrong, that in itself is cool.
But what is cooler is the ease with which someone can email an entry to Posterous, and have it autopost to numerous other platforms, including WordPress. NECN’s blogs are all done through WordPress, and I (try to) update many of them with news and more. I also have a number of reporters who would post more if they didn’t have to log into a new mobile app to make basic posts, or who get intimidated by having to handle images and video files.
And as we think out parts of our new site, this could be something quite user-friendly for updating blogs or even parts of the site – although that could take a little coordination and effort beyond what we can pull off. But I can see it – there’s breaking news. We have four crews on the scene, but they’re in different places, getting photos, interviews and video, and we either can’t get a live truck to them or get some of them to the truck. If I can use Posterous (or use something like it) to get them all to email back their photos and info – presto! Instant live blog. Supplement it with information being gathered at the station and citizen journalism and you could have a heck of a service.
Playing with the iPhone yesterday, I had video shot, trimmed and posted to Posterous in four minutes. I’ll be playing with it more in the coming days, so while you might see some experimentation and test posting on here, I’m hoping you’ll find it worthwhile.
What are your thoughts? Is there a place for these not-quite-full blog services? Or better question – how do you see them best being used?